Fun. Savvy. Seriously ready.
Those are my kind of people
People in my world don’t choose.
They show up as them online. Messy hair. Screaming baby. Sweats. LIVE from the Peloton. GRWM as I try as I try and look normal putting on this mascara.
They utilize data to make content decisions. Because intuition only goes so far when their people are literally yelling at them to ‘post more of this.’
They grow using Instagram because they see it as a tool that can up their marketing in a fun way and lower the time they have to spend on boring marketing tasks.
They lean into organic marketing, because ads are fine, but not spending money is way cooler.
They know that they are their edge. And they only want to use strategies that feel good, because icky growth is a HARD no.
Hear it straight from my people.
Nicole does an AMAZING job with my social media!
Nicole does an AMAZING job with my social media! Her graphics are unique, creative and engaging. She’s incredibly organized and efficient. She doesn’t “set it and forget it” with social media. She’s constantly looking at analytics and making adjustments based on what’s working well. I’ve seen growth EVERY single month I’ve worked with her. She’s truly invested in my success!
-Dr. Nicole Calloway Rankins, OBGYN, Birthing classes
I wish I hired Nicole years ago.
She has saved me hundreds of hours of work time while increasing my social following from 54k to 120k and reach has at least tripled! Nicole has become one of my most valuable assets on my team. Her organization, follow through, creativity, and flexibility will keep her on my team for many years to come. If you want to save yourself hours of time and still GROW your business – don’t hesitate to hire Nicole and her team! The only regret will be you didn’t hire her sooner!
-Dr. Elana Roumell, Med School for Moms
Nicole is by far the BEST instagram strategist I have ever had.
Not only is she responsive, quick, and organized, she’s clearly invested in my company.
Her focus is on more than just likes and followers, but also conversions (which means she nails my voice and has created some happy long term clients).
–Maranda Bower, Postpartum University
Hi, I’m Nicole
I still vividly remember crying on the kitchen floor. I was holding my newborn, looking at my bank account. With my VA business, I was barely scratching $1,000 a month, working with 6 clients. I looked at his cute little face, and whispered ‘I need to go back to work’ to him, in between tears– choking up at the thought of leaving him because I was too burned out and broke to keep going at this thing. And not to mention, the cost of daycare alone was more than what I was taking home each month.
But wait. Maybe there’s another option. I thought to myself. Instagram. I’ve always loved the humanness and connection a business owner could achieve by fully leaning into organic marketing.
I created a social media funnel that had people knocking on my online door to work with me.
So I did this for my clients. Then for my students. Then, before I knew it, I had a repeatable process for creating content that converts on IG.
And even though I work with the big creators, I believe growth, profit, and success should be available to every entrepreneur with passion, a dream, and an ‘I’m F–ing doing this’ work ethic.
Because using IG to create a business that powers your dream life is what we’re about to do together.
Some Fun Facts
Leave the cut and paste in the craft drawer.
This IG girly wants you to show up as you are– standing out, scaling, and becoming the business owner who attracts clients with ease.